traffic vs branding, which is best?

I have a couple of online businesses but my two main ones are Keto Dash and Billionaire Blog Club. They bring in the most revenue since they get most of my attention. Both of these businesses reflect two vastly different strategies when it comes to making money online. Keto Dash is all about volume. I haven't done a good job with the email funnel or establishing any type of strong connection with the audience. The business (which does over $40,000 a month now) gets by on sheer traffic volume. That's how most people run their blogs (businesses). It's put your head down and just grab all of the traffic in the world because eventually you'll make money purely on volume. I don't think there is anything wrong with this strategy because it's pretty easy to understand. Find a way to get traffic and then get that traffic. Of course getting traffic isn't always easy but at least the concept behind this model is easy to understand. At some level of traffic it's almost IMPOSSIBLE not to make money. In contrast, Billionaire Blog Club receives a very small amount of traffic. In fact, I haven't written about blogging on an actual blog in almost 5 months! Smaller numbers should equal smaller revenue, right? It takes Keto Dash 30 days to make $40,000 and it only took BBC about 2.5 days. BBC sales are completely driven by my email list and word of mouth. It sells on brand while Keto Dash sells on volume. Once you've built a brand that people love and trust, word starts to spread and money starts to enter your bank account. This is obviously the ideal type of business for anyone because if Pinterest disappear it's not the end of the world. Your tribe keeps afloat, not another company. However, it seems like blog courses teach the Keto Dash way of making money, while the higher end business courses focus on the Billionaire Blog Club way. When you focus on one or the other then you sure as hell better get it right. If you don't then you're kind of stuck. The thing is, I don't think you only have to focus on one strategy. I think you can nail both at the same time. I'm working on doing better with the Keto Dash brand so instead of $40,000, it's doing $200,000. When Momo launches, I'll work on making sure MORE of the right people know about it. When I think about the stuff I teach, I'm trying to imagine you having a business 10 years from now that you got started with me. It took me a while to be able to put the whole picture together but now that I see it, it's important for me to share it with you. Just remember not to get so caught up in traffic or so caught up in branding before you get any traffic that you lose sight of moving forward. - Scrivs PS: I also want you to notice that I didn't do any crazy sales tactics or come across as pushy. I've given you value over time and from there I've let you know that you can get even more value by signing up. You don't have to be scared of sales when it doesn't really feel like selling. The first 100 people have already signed up since the doors opened on Friday. Are you going to be part of the second 100? If you need to see what's inside of BBC then check out the video on this page. To make sure you keep getting these emails, please add scrivs@billionaireblogclub.com to your address book or whitelist us. Want out of the loop? Unsubscribe. Our postal address: 1225 Grove Park St., Henderson, NV 89002

Blog confusion what ah, weird right?

You don't know what you don't know. That's a weird thing to say. Might be even weirder to understand but hear me out. Whenever you're getting into something new there is this part where you say: I have no idea what in the hell I'm doing. That's usually at the beginning. However, there is another part and this part happens over and over and over again. It's when you end up saying something like this: I had no idea that was a thing. This happens a lot when you're starting your business or at least you hope it happens a lot. The reason why you want it to happen a lot is because it means you're being exposed to something new. When you start a new job you're usually shown the ropes (hopefully) by your co-workers. You don't really have those weird I had no idea moments because these people are showing you the ins and outs. When it comes to your online business, who is there to show you the ropes? Who is there to introduce you to new things? Whenever I buy a new learning resource my hope is that it exposes me to something new. Even if I know the stuff the person is talking about, if they can introduce me to a new tool or technique then I'm happy. It's why when I thought about the BBC I knew I wanted a community where people could not only ask questions but just chat. Just chatting is supremely underrated when you're trying to learn new things because you don't know what you don't know. When you're asking a question you at least know what you don't know. How do I find out my most popular keywords in Google Search Console? You actually know that's a thing so you are able to ask about it. However, what about the person that doesn't even know about Google Search Console and has been struggling all of this time trying to figure out what they rank for? What about the person that has only heard about Pinterest for promotion and had no clue SEO was a thing? These are things you can pick up just in conversations with others or by listening/reading others. In the BBC Community I've learned more about Keto, photography, home decor, raising chickens, and other topics just by observing other people talk about them. Oh you can actually do that to your wall? Let me research more about this. This is also the main reason I'm trying to pack every single course known to people under one roof. Let's say you buy a course on SEO. It's a great course. It walks you through things and it talks about content creation and Pinterest but it just briefly mentions those things. Great, now you need to find a place that talks about content creation and Pinterest. You find a book on Pinterest, read it, it's awesome, and it talks about using Pinterest to build your mailing list but not how to talk to your audience. Great, now you need to find another resource that talks about that. Imagine going to college and every semester having to transfer to a different school because that other school taught the next topic you needed to learn to get your degree. Sounds silly, right? When I say I want BBC/Momo to be the ONLY place you'll ever need for this journey you are taking, this is exactly what I'm talking about. This doesn't mean you stop reading other blog posts or watching free videos. You always need to see how others do things, but I want to create the resource that gives you the big picture of everything so you begin to know what you don't know. Keep hunting for those things you didn't know you didn't know. It's the only way to grow. Remember, BBC doors are still open until next Friday. If you're a member and are receiving this email, don't panic, I just didn't feel like doing any email segmentation with this email because I liked the message of it. Wait, email segmentation? That's a thing?! Yep, depending on your email software you can pick and choose who in your audience gets a specific email. This means you don't keep on sending the same message to people that don't care. You don't know what you don't know. - Scrivs

bbc doors are now open

The doors to BBC are now open. I used to be someone that always lived in the moment. I don't think there is anything particularly wrong with that unless that's the only way you live your life. I never spent time reflecting on how I could improve in different areas of my life or understanding what caused the different blips on the radar that indicated success. If you asked me to do that now I could tell you exactly what happened each time I hit a successful patch in my life and it was when I invested in myself. I don't necessarily mean spending money. I mean reading books. I mean practicing soccer as a youth. I mean working out as I got older. I mean watching what I eat. There are huge gaps in my life where I didn't invest in myself. Sometimes this correlated with down periods in my life. Other times it correlated with me just wanting to party. Every single time I when I invested in myself, I was rewarded. Every. Single. Time. Without fail. This is where you think I'm going to tell you that if you want to invest in yourself you should spend $397 to join the Billionaire Blog Club, but you'd be wrong. What kind of message am I sending if I tell you that you need to actively spend a good chunk of money if you want to invest in yourself?! If you want to lose weight and be healthier then stop eating sugar. That doesn't cost you more money. If you want to gain knowledge and learn about more things then go to the library and read some books. That doesn't cost you more money. If you want to find more enjoyment and self-worth then go volunteer and help others. That doesn't cost you more money. When I tell you that you need to start actively investing in yourself, I don't mean spend money. Yes, you can spend money on some things. I spent $300 the other day at Barnes & Noble (remember bookstores?) on stuff that will help me grow further. But I also do a lot of free things that help me invest in myself. One of the worst things you can do is not proactively invest in yourself. When that happens you look in the mirror one day and wonder what you did with your life. I did that when I hit 35. It was a shitty talk. You don't wanna have that monologue. I can't tell you how many BBC Members haven't actually gone through the courses that they purchased! For some reason, it's easy to fool yourself into thinking that the act of spending money on something is investing in yourself. It's not. Investing in yourself takes action. A common question that people ask before joining BBC is whether or not I'll be there to mentor them. In a general sense yes. I'll be there. My goal with Momo (the next version of BBC that you'll have lifetime access to if you purchase BBC while the doors are open) is to pack it with so much information that guides you along that you hopefully won't need me, but if you do, I'll be there. I'm figuring out more ways to make myself MORE accessible to the community because I understand the importance of getting feedback. But there is also a ridiculous community of people waiting around to help you and I've brainwashed them enough so that they won't give you the Facebook Group type of answers that make you panic about blogging. The doors to BBC are now open. They will close next Friday at night when I remember to close them. Whether you join or not I want you to remember to set aside time in your life to invest in yourself. Nobody else will so it's on you. Understanding that is one of the first steps to success. - Scrivs To make sure you keep getting these emails, please add scrivs@billionaireblogclub.com to your address book or whitelist us. Want out of the loop? Unsubscribe. Our postal address: 1225 Grove Park St., Henderson, NV 89002

Best blogger? Be bad first

I read a quote the other day that really resonated with me. I didn't like how it was phrased so I'm going to use my own version of it. You can't get really be good at something until you can accept the fact you're going to be really bad at it first. Doing something new as an adult is sometimes scary. I don't know what's the deciding factor on when something is scary or not for the first time but some things are just downright terrifying for a lot of people getting ready to start their own business. Tell them they have to actually LAUNCH their website if they want to make money from it and they will sit around trying to make it perfect even though they have no idea what perfect means. Tell them they have to actually TALK to their mailing list to make money from it and they will tell you they haven't come up with the perfect sales funnel yet even though they don't know what perfect means. There is always something that is going to cause you to shit your pants and it's because you think you're supposed to be good at it first. When I hired my brother, I had him doing a lot of different things. One of them was creating pins and he had a really bad habit of saying "well I don't know how to do this" or "I'm not as good as you". It's like he thought he was supposed to nail these things instantly. I didn't set that expectation for him but he kept on looking at my stuff and just assumed he was supposed to be at that level right off the bat. You can't be good at baking until you're bad at baking. You can't be good at sex until you're bad at sex. Some people see how bad they are and quit. They tell the world that they just don't have natural talent or they guess they aren't smart enough. Others understand that improvements happen in increments. I watched a fascinating video the other day (I really need to start saving these things) where a guy put a sketch of Brad Pitt up on a screen and asked the audience if they could draw it. Nobody raised their hands. Then he asked them if they thought he could teach them how to get started drawing something like that in 15 seconds. Nobody raised their hands. Then he posted an image of a gray square. That was it. Just a gray square. He asked the audience if they could draw that and everyone raised their hands. Guess what? That Brad Pitt sketch was nothing more than a lot of gray squares put together. It's the same thing with your online business. It's a lot of tiny little things that you can easily figure out and understand but sometimes all you see is the big picture and get overwhelmed. You won't be great at creating an ebook right away but you can definitely open up a word processor and start typing, right? Work on being bad first and then work on being better. - Scrivs PS: BBC doors open tomorrow. Let's be bad together. To make sure you keep getting these emails, please add scrivs@billionaireblogclub.com to your address book or whitelist us. Want out of the loop? Unsubscribe. Our postal address: 1225 Grove Park St., Henderson, NV 89002

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July 26, 2018 - Advertisement - Influencer Marketing, No Celebrities Required Don't give up on influencer marketing because you think you need a celebrity. You can launch successful campaigns and get plenty of exposure without one. Learn three clever approaches to influencer marketing that target a qualified, engaged audience that is more likely to convert.   Learn More... The Web Marketing Checklist: 40 Ways to Promote Your Website When a business asks "how do we get more site traffic?" or "how do we earn more sales?" it is marketing that provides the answer. Marketing is the process a business takes to promote its products or services. I created this checklist to provide potent marketing tactics... Read the Article... DHL Executive on International Selling, Logistics Selling across international borders can provide helpful revenue to merchants. But the complexity of laws, transit times, and delivery cost can be daunting. Dr. Eugene Laney is an authority on cross-border shipping. He's the head of international government affairs with DHL... Read the Article... Seminar: Strategies for Affordable Next-day Shipping In this 30-minute online seminar, we'll review the options for merchants to deliver products on the same day or the next day. We'll analyze collaboration possibilities, and we'll cite examples from other leading merchants. Free recording to all registrants. Read the Article... How the Trade War Affects Ecommerce and the U.S. Economy On July 6 the United States placed tariffs — ranging from 10 percent on imported aluminum to 25 percent on steel — on trading partners around the world. The European Union, Canada, China, and Mexico have all implemented retaliatory tariffs on American goods... Read the Article... New Vendor Directory Assists Ecommerce Merchants Practical Ecommerce's vendor directory can help to locate and vet service providers for ecommerce merchants. Search easily by keyword. Browse quickly with search function. For vendors, listings are free. View Vendor Directory... Brand Posts 3 Ways Outsourced Fulfillment Helps Small Businesses   You are receiving this email because you opted in to receive "EcommerceNotes" at our website. You can unsubscribe your email address dutchuele@yahoo.com from this list at any time.   Change your email address.   Add us to your address book.   Subscribe   Practical Ecommerce 125 S. Park Street, Suite 430 Traverse City, MI 49684   Copyright (C) 2018 Practical Ecommerce. All rights reserved.