*** Recap: Biggest Flaw in Idea Management Systems (IMS)
Hi Tommy,
How is your Idea Management System White Paper reading going?
To reinforce the concepts you're learning in this white paper, we're sending you this email course. Over the next few weeks - you will receive a short email once every 1-2 weeks, packed with useful information. Without further ado, here is the first email.
In this email, let us do a quick recap of the biggest flaw in idea management systems... -------------------------------------
The Biggest Flaw in Most IMS
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Most IMS suffer from one huge flaw:
*** There is no specific FOCUS to the idea generation process. ***
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Problems Caused By This Flaw
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This lack of a specific focus often leads to several problems: - Users submit too few ideas into the IMS as they are not sure what ideas to submit.
- Users stop using the IMS after a while, as there is nothing that spurs them to regularly submit new ideas.
- Users submit ideas in areas that are not relevant to business goals.
- People responsible for IMS have a hard time effectively managing and acting on suggested ideas. This further discourages idea submissions by users.
As a result of these problems—most IMS are far less successful than they should be. Sometimes, the IMS even fails entirely due to lack of ideas—as ideas are really like oxygen for your IMS. This leads to the question: How do you address this flaw & overcome these problems? Please keep an eye out for next week's email - it will include the solution to this flaw. Until then... To your success,
Your friends @ IdeaGlow/Accompa, Inc.
www.ideaglow.com
5201 Great America Parkway, Ste 320, Santa Clara, CA 95054 (USA) | 
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