| I have a couple of online businesses but my two main ones are Keto Dash and Billionaire Blog Club. They bring in the most revenue since they get most of my attention. Both of these businesses reflect two vastly different strategies when it comes to making money online. Keto Dash is all about volume. I haven't done a good job with the email funnel or establishing any type of strong connection with the audience. The business (which does over $40,000 a month now) gets by on sheer traffic volume. That's how most people run their blogs (businesses). It's put your head down and just grab all of the traffic in the world because eventually you'll make money purely on volume. I don't think there is anything wrong with this strategy because it's pretty easy to understand. Find a way to get traffic and then get that traffic. Of course getting traffic isn't always easy but at least the concept behind this model is easy to understand. At some level of traffic it's almost IMPOSSIBLE not to make money. In contrast, Billionaire Blog Club receives a very small amount of traffic. In fact, I haven't written about blogging on an actual blog in almost 5 months! Smaller numbers should equal smaller revenue, right? It takes Keto Dash 30 days to make $40,000 and it only took BBC about 2.5 days. BBC sales are completely driven by my email list and word of mouth. It sells on brand while Keto Dash sells on volume. Once you've built a brand that people love and trust, word starts to spread and money starts to enter your bank account. This is obviously the ideal type of business for anyone because if Pinterest disappear it's not the end of the world. Your tribe keeps afloat, not another company. However, it seems like blog courses teach the Keto Dash way of making money, while the higher end business courses focus on the Billionaire Blog Club way. When you focus on one or the other then you sure as hell better get it right. If you don't then you're kind of stuck. The thing is, I don't think you only have to focus on one strategy. I think you can nail both at the same time. I'm working on doing better with the Keto Dash brand so instead of $40,000, it's doing $200,000. When Momo launches, I'll work on making sure MORE of the right people know about it. When I think about the stuff I teach, I'm trying to imagine you having a business 10 years from now that you got started with me. It took me a while to be able to put the whole picture together but now that I see it, it's important for me to share it with you. Just remember not to get so caught up in traffic or so caught up in branding before you get any traffic that you lose sight of moving forward. - Scrivs PS: I also want you to notice that I didn't do any crazy sales tactics or come across as pushy. I've given you value over time and from there I've let you know that you can get even more value by signing up. You don't have to be scared of sales when it doesn't really feel like selling. The first 100 people have already signed up since the doors opened on Friday. Are you going to be part of the second 100? If you need to see what's inside of BBC then check out the video on this page. |
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